Importance of Simplicity, Clarity, and Priority


Jim Collins, author of, “Good to Great” said The real path to greatness, it turns out, requires simplicity and diligence. It requires clarity, not instant illumination. It demands each of us to focus on what is vital and to eliminate all of the extraneous distractions.

Does your program make simplicity job #1 or are you implementing too many things at once?

If you asked your coaches to define, “What your program’s philosophies are?” could they answer it. What about your players? What about you?

Philosophies don’t need to be over the top to be effective. Simple wins. Take for instance Best Buy and Apple. Two companies that are in the electronic business. A market that with the next big thing coming out every other week can be very confusing and hectic for customers to navigate their way through products. Best Buy has kept true to one simple thing – the ability for salespeople to master and then confidently explain the different features of the product they are selling. Apple is similar in the fact that they have stuck to figuring out how to invent cool technology but making it wonderfully easy to use. Both companies have received outside pressure to change the way they do things or to try something different but the fact remains if it messes with their simplistic approach to customer service or product making then it isn’t good for their company. They stick to their priorities, no matter how enticing other offers may seem. If it detracts from their focus, no deal, end of story.

Our teams are much like these two giants of the electronics’ world. If we don’t have a simple way of stating our goals, vision, and philosophies or our players can’t articulate them either, how good are they?

Once you have identified and narrowed your focus. It is time to make sure that everyone is on the same page and provide clarity to those involved. You need to become the teacher and leader to make sure everyone first understands why, then the buy in will come if you are able to articulate and teach the why. Great leaders are able to provide clarity.

Our priorities help drive our work. If you have a simple philosophy along with coaches and players who are “in the know” you are able to focus on what is vital for success. It allows you to know what will be good for your program and what will only cause confusion or detract from where you want to go.

Keep the main thing, the main thing. Make sure it is simple and everyone knows it backwards and forwards. Then put it into action on a daily basis with relentlessness.

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